August 14, 2020
August 4, 2020

Announcing Our Digital Activation as a Service Offering

Today, Glass-Media is thrilled to introduce our new Digital Activation as a Service (DAaS) offering. Now, with our DAaaS rental model, retailers can promote relevant and timely marketing communications without the commitment of a long-term contract or large capital expense.

Retailers’ top challenges today include bringing shoppers back into the store and increasing offline and online conversions. Building on our years of experience working with top retailers, we’re helping brands create magical experiences that attract shoppers and re-energize physical retail, one storefront at a time. Our display solutions drive incremental foot traffic, build brand awareness, elevate customer loyalty and increase conversion. And the DAaaS model makes it easier than ever for retailers.

The need for touchless engagement solutions

In the midst of COVID-19, our visually engaging displays avoid the need for physical touch – a critical requirement to help protect shoppers and store associates. Our touchless engagement solutions incorporate newer technologies, such as voice, gesture, motion detection triggers, gamification and more. They can also leverage shoppers’ smartphones as an extension of the display throughQR codes and SMS triggers.

 

Empowering brick-and-mortar retailers

It’s an exciting time to empower brick-and-mortar retailers to respond to the challenges of COVID-19 with visually stunning, dynamic, and engaging storefront displays. I believe our new solutions are putting the “wow” factor back into physical retail. The new DAaaS offering includes:

•Spotlight: A beautifully designed, dynamic retail fixture that uses projection-based augmented reality (AR) and advanced projection mapping techniques to transform products and merchandise into experiential works of art.

•Layerable: A proprietary line of screen accessories tailored to enhance our digital activations as well as existing digital signage.

•Digital Storefront: Transforms tired, static store windows through our proprietary projection-based display technology.

 

Our proven track record

We have successfully deployed hundreds of digital storefront systems across the U.S. and Canada for leading retailers including DSW, Fossil, Levi Strauss & Co., Estée Lauder Companies, AT&T and others. Our digital activations are custom-tailored to enhance each retailer’s brand experience.

We’re partners with many of the industry’s leading technology providers, includingIntel and Epson, the global leader in projection technology. Behind the scenes, our visual solutions are powered by the Intel NUC, a mini PC configured and tuned by Intel for optimal performance, reliability and scalability.

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